http://www.hartofsuccess.com Marketing Medium and Joint Venture Sun, 22 Jan 2012 00:29:29 +0000 en hourly 1 http://wordpress.org/?v= http://www.hartofsuccess.com/marketing-business/should-you-advertise-the-old-fashioned-way/ http://www.hartofsuccess.com/marketing-business/should-you-advertise-the-old-fashioned-way/#comments Wed, 26 Aug 2009 16:00:24 +0000 Stefanie http://hartofsuccess.com/?p=591 Remember the Wisk commercial in my last blog? Here's another vintage commercial . . . I bet you didn't even know you needed Space Food Sticks until you saw that!]]> http://www.hartofsuccess.com/marketing-business/should-you-advertise-the-old-fashioned-way/feed/ 0 http://www.hartofsuccess.com/straight-talk/are-you-harnessing-the-most-powerful-advertising-technique-of-all/ http://www.hartofsuccess.com/straight-talk/are-you-harnessing-the-most-powerful-advertising-technique-of-all/#comments Mon, 24 Aug 2009 16:00:58 +0000 Stefanie http://hartofsuccess.com/?p=569 There was a time, not so long ago, when consumers relied heavily on expensive paid advertising to make their spending decisions. Remember this? Before seeing that commercial, viewers may not even have known that their husbands were suffering disdain and mockery due to the rings around their collars. Luckily, the commercial not only educated them about the dreadful plight of grey-collared office workers, but it also offered them a solution -- Wisk Detergent. They would be spared the shame that the poor woman on the commercial suffered. Their washers wouldn't taunt them each time they opened the door.]]> http://www.hartofsuccess.com/straight-talk/are-you-harnessing-the-most-powerful-advertising-technique-of-all/feed/ 1 http://www.hartofsuccess.com/marketing-business/quick-tip-how-can-you-promote-your-business-in-five-minutes-flat/ http://www.hartofsuccess.com/marketing-business/quick-tip-how-can-you-promote-your-business-in-five-minutes-flat/#comments Tue, 18 Aug 2009 16:00:52 +0000 Stefanie http://hartofsuccess.com/?p=582 I just spent some time with my friend and colleague Jill Lublin, the famous publicity expert. I'm so thrilled that she came to my hometown, Vancouver BC -- rarely do experts come here! If you haven't taken her one day seminar, you should. You can find out more about her and her seminar at: www.JillLublin.com. In the meantime, I learned some cool tools. Here's a hot tip I wanted to share with you...]]> http://www.hartofsuccess.com/marketing-business/quick-tip-how-can-you-promote-your-business-in-five-minutes-flat/feed/ 0 http://www.hartofsuccess.com/joint-ventures/subject-is-your-name-on-the-list-below/ http://www.hartofsuccess.com/joint-ventures/subject-is-your-name-on-the-list-below/#comments Mon, 17 Aug 2009 19:04:31 +0000 Stefanie http://hartofsuccess.com/?p=577 Wow! Who says Monday’s are boring? This is so exciting! Today is FINALLY the day I can REVEAL the proud winners of the Private JV Club Contest. Here’s the story: A few months ago, I asked several of my famous friends to participate in a joint venture contest to help unknowns get a big break. Many agreed and the JV Club Contest was born. After 6 weeks of coaching JV Members on how to write a proposal ...]]> http://www.hartofsuccess.com/joint-ventures/subject-is-your-name-on-the-list-below/feed/ 0 http://www.hartofsuccess.com/video/are-you-allowing-lack-thinking-to-prevent-you-from-pursuing-joint-venture-opportunities/ http://www.hartofsuccess.com/video/are-you-allowing-lack-thinking-to-prevent-you-from-pursuing-joint-venture-opportunities/#comments Wed, 12 Aug 2009 16:00:46 +0000 Stefanie http://hartofsuccess.com/?p=517 Lol! How often do we imprison ourselves with our old, cut-throat business model? It's a new era of business -- our culture has changed and the opportunities have changed.]]> http://www.hartofsuccess.com/video/are-you-allowing-lack-thinking-to-prevent-you-from-pursuing-joint-venture-opportunities/feed/ 0 http://www.hartofsuccess.com/straight-talk/how-can-your-small-business-compete-against-the-mega-corporations-that-cater-to-the-masses/ http://www.hartofsuccess.com/straight-talk/how-can-your-small-business-compete-against-the-mega-corporations-that-cater-to-the-masses/#comments Mon, 10 Aug 2009 16:00:18 +0000 Stefanie http://hartofsuccess.com/?p=560 As you know, I'm a huge believer in setting aside that "get the numbers -beat the competition" approach to business. As our population ages -- people aged forty and older now make up the largest adult population in North America -- more and more entrepreneurs are looking for opportunities that are not only profitable, but meaningful. This often leads to niche businesses -- businesses that are tailored to specific markets that are often overlooked by the large franchises.]]> http://www.hartofsuccess.com/straight-talk/how-can-your-small-business-compete-against-the-mega-corporations-that-cater-to-the-masses/feed/ 1 http://www.hartofsuccess.com/straight-talk/is-your-small-business-doomed-before-it-has-a-chance-because-of-the-declining-economy/ http://www.hartofsuccess.com/straight-talk/is-your-small-business-doomed-before-it-has-a-chance-because-of-the-declining-economy/#comments Fri, 07 Aug 2009 16:00:34 +0000 Stefanie http://hartofsuccess.com/?p=543 In the U.S. in July, employers cut 250,000 jobs and retailers saw a decline in sales for the eleventh straight month. Wall Street is withering in the economic drought, and optimism for recovery anytime soon is low. If you're thinking about starting a small business right now, you might be thinking twice. If you've already started your business, you might be listening to all the bleak predictions on the business news and wondering if you're doomed before you even get started.]]> http://www.hartofsuccess.com/straight-talk/is-your-small-business-doomed-before-it-has-a-chance-because-of-the-declining-economy/feed/ 0 http://www.hartofsuccess.com/video/target-your-email-newsletters-for-maximum-profit/ http://www.hartofsuccess.com/video/target-your-email-newsletters-for-maximum-profit/#comments Wed, 05 Aug 2009 16:00:00 +0000 Stefanie http://hartofsuccess.com/?p=530 You can mail out the most riveting email showcasing your product, but if you don't target it to the right audience, you won't get results. Check out this funny video to see what I'm talking about!]]> http://www.hartofsuccess.com/video/target-your-email-newsletters-for-maximum-profit/feed/ 0 http://www.hartofsuccess.com/marketing-business/how-can-you-hone-your-marketing-emails-to-maximize-results/ http://www.hartofsuccess.com/marketing-business/how-can-you-hone-your-marketing-emails-to-maximize-results/#comments Mon, 03 Aug 2009 17:17:20 +0000 Stefanie http://hartofsuccess.com/?p=518 I just read a terrific post from David Riklan of Self-Growth on the effectiveness of email advertising. He addresses the question: "Does email newsletter advertising really work?" His answer is a firm, "That depends." Some products -- health products, financial services, and help for relationships and self-improvement -- tend to fare better than others with online marketing.]]> http://www.hartofsuccess.com/marketing-business/how-can-you-hone-your-marketing-emails-to-maximize-results/feed/ 0