http://www.hartofsuccess.com Marketing Medium and Joint Venture Sun, 22 Jan 2012 00:29:29 +0000 en hourly 1 http://wordpress.org/?v= http://www.hartofsuccess.com/marketing-business/marketing-for-authors/give-great-event/ http://www.hartofsuccess.com/marketing-business/marketing-for-authors/give-great-event/#comments Wed, 05 Oct 2011 15:52:02 +0000 Stefanie http://www.hartofsuccess.com/?p=1655 I do really enjoy being at a great event. In this article Kevin will give you some tips and pay attention to how to jazz up your event and create a unique and engaging experience for the attendee. I've included some of my Golden Rules for speakers. ]]> http://www.hartofsuccess.com/marketing-business/marketing-for-authors/give-great-event/feed/ 0 http://www.hartofsuccess.com/marketing-business/marketing-for-authors/giving-great-interview/ http://www.hartofsuccess.com/marketing-business/marketing-for-authors/giving-great-interview/#comments Mon, 26 Sep 2011 17:13:51 +0000 Stefanie http://www.hartofsuccess.com/?p=1616 We’re in the promotion part of our series and with any luck, your book will attract the interest of someone who’d like to interview you. That person may appear on national television, radio or in a prestigious magazine (hooray!), but it’s just as significant if they work for a local paper, an interested blog or run their own podcast show. All book promotion must begin somewhere, and small media can often be stepping stones to greater attention.]]> http://www.hartofsuccess.com/marketing-business/marketing-for-authors/giving-great-interview/feed/ 1 http://www.hartofsuccess.com/marketing-business/marketing-for-authors/writing-perfect-pitch/ http://www.hartofsuccess.com/marketing-business/marketing-for-authors/writing-perfect-pitch/#comments Thu, 22 Sep 2011 17:01:34 +0000 Stefanie http://www.hartofsuccess.com/?p=1614 When I put up the first installment there was some great comments including that it could be harder to write how you introduce your book than writing the book itself. In this installment Kevin breaks down the pitch for you, I like that he includes a sample of a pitch and breaks it down for you. There is an exercise at the bottom for you and when doing this list remember the tip for media I mentioned in the fourth installment. ]]> http://www.hartofsuccess.com/marketing-business/marketing-for-authors/writing-perfect-pitch/feed/ 1 http://www.hartofsuccess.com/marketing-business/marketing-for-authors/publication-day-feel-big-start-small/ http://www.hartofsuccess.com/marketing-business/marketing-for-authors/publication-day-feel-big-start-small/#comments Tue, 20 Sep 2011 17:46:25 +0000 Stefanie http://www.hartofsuccess.com/?p=1609 I’m all for a physical published book, but I also know that sometimes you may want to start smaller and begin with an eBook format, it’s a great way to show a prospective publisher how well your book is doing. But either way you go the most important aspect is the campaign you create behind the book.]]> http://www.hartofsuccess.com/marketing-business/marketing-for-authors/publication-day-feel-big-start-small/feed/ 0 http://www.hartofsuccess.com/marketing-business/marketing-for-authors/book-tour-circuit/ http://www.hartofsuccess.com/marketing-business/marketing-for-authors/book-tour-circuit/#comments Thu, 15 Sep 2011 17:43:00 +0000 Stefanie http://www.hartofsuccess.com/?p=1605 I found it great that Kevin took the time to write about this topic. It kind of seems like common sense, but you would be surprised at some of the things people do and say when promoting their products or books. Kevin speaks to the little voice that creeps inside our heads from time to time, but gives you thoughts to ponder. I also have a tip about media interviews for you. ]]> http://www.hartofsuccess.com/marketing-business/marketing-for-authors/book-tour-circuit/feed/ 1 http://www.hartofsuccess.com/marketing-business/marketing-for-authors/ready-book-product-promotion/ http://www.hartofsuccess.com/marketing-business/marketing-for-authors/ready-book-product-promotion/#comments Tue, 13 Sep 2011 16:16:52 +0000 Stefanie http://www.hartofsuccess.com/?p=1597 Sometimes there are so many pieces involved in promotions and you want to have every detail perfect that you end up not ever getting your campaign going. It’s really important to know the pieces involved, but to also remember that what’s more important than being ‘perfect’ is to JUST DO IT! In this article Kevin describes some of the things you can think about before your book promotion.]]> http://www.hartofsuccess.com/marketing-business/marketing-for-authors/ready-book-product-promotion/feed/ 1 http://www.hartofsuccess.com/marketing-business/marketing-for-authors/book-promotion/ http://www.hartofsuccess.com/marketing-business/marketing-for-authors/book-promotion/#comments Thu, 08 Sep 2011 14:39:44 +0000 Stefanie http://www.hartofsuccess.com/?p=1581 There was a study by Microsoft on their IM service and it proved that we really are closer to people than we realize. In this article Kevin talks about asking people for help. I agree with him especially if you make people feel included in the excitement and they begin to have a vested interest in your book doing well, After all this is an exciting time. Ask all your friends, family, neighbors for a favor. Don’t forget you do the exercise at the end.]]> http://www.hartofsuccess.com/marketing-business/marketing-for-authors/book-promotion/feed/ 3 http://www.hartofsuccess.com/marketing-business/marketing-for-authors/book/ http://www.hartofsuccess.com/marketing-business/marketing-for-authors/book/#comments Tue, 06 Sep 2011 14:46:36 +0000 Stefanie http://www.hartofsuccess.com/?p=1576 I found this great blog series on book tours, from a company that is closing their doors soon, so I thought I would pass it on to you guys!  Enjoy. All the best, Stefanie —————————— Part I: Tell Me About Your Book.   So you’ve written a book. Hooray! That’s a huge accomplishment. Be proud, [...]]]> http://www.hartofsuccess.com/marketing-business/marketing-for-authors/book/feed/ 11 http://www.hartofsuccess.com/joint-ventures/new-york-new-york-gotta-love-it/ http://www.hartofsuccess.com/joint-ventures/new-york-new-york-gotta-love-it/#comments Tue, 26 May 2009 18:06:29 +0000 Stefanie http://hartofsuccess.com/?p=428 Quick note… I’m on my way to New York City for a few days.  I LOVE this city. Going to this event as Rick Frishman’s personal guest (thank you Rick): CLICK HERE Come find me if you’ll be there!   I’m the tall blonde hanging around the speakers. I’m excited to be meeting with my publisher [...]]]> http://www.hartofsuccess.com/joint-ventures/new-york-new-york-gotta-love-it/feed/ 11