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A Niche Can Make You Rich: A Proven Entrepreneur’s Internet Marketing Strategy

Posted on 05 December 2012 by Stefanie

A Niche Can Make You Rich: A Proven Entrepreneur’s Internet Marketing StrategyNiches are a perfect solution for the entrepreneur combining it with Internet marketing. What is Niche Marketing and why does it have outstanding long-term potential? A Niche is a small neglected corner of a larger Internet market the entrepreneur can exploit. The successful entrepreneur knows that Internet marketing to a niche audience creates the perfect marriage. Long-term potential comes from loyal customers finally finding answers to problems that plague them but mass marketers ignore. Large corporations are not interested in serving a niche that only adds $2,000 – $15,000 a month to their profits. But an entrepreneur makes a handsome profit by zealously delivering value to the niche through internet marketing.  Essentially, while everyone is fighting over a particular fish, while at the same time there could be a huge amount of other fish that none of your competitors are seeing.

Entrepreneurial Passion
An entrepreneur must have passion for the niche that inspires energy to make it all happen. Consider skills, hobbies, or products you know, and find interesting. An entrepreneur with a passion for a niche product but lacking expertise spends time researching it. The successful entrepreneur follows the time-proven Internet marketing formula of solving other people’s problems. The majority of the more than 62 billion monthly Internet searches involve people looking for solutions to problems. The Entrepreneur serves niches by uncovering problems people are looking to solve and deploying an Internet marketing strategy providing answers. You want to become the internet marketing expert these people turn to.

Internet marketing your niche is about being very focused and on target. Internet marketing exposes the entrepreneur to the multi-national marketplace. As the niche guru, you have a global customer list of people fanatic about the same thing as yourself. As an entrepreneur, you make a financial killing, have a great time doing it, and through Internet marketing meet people all over the world as passionate about the subject as yourself.

Internet Marketing on a Shoestring
Entrepreneurs often start revolutionary new businesses on a shoestring budget. The beauty of Internet marketing is it does not cost much to reach a huge audience. Maybe antique boating is your niche. It’s fun, but how does an entrepreneur make money with Internet marketing? For little cost, an entrepreneur can start an online e-magazine that like-minded enthusiasts will be more than happy to pay for. A common Internet marketing strategy is posting the first paragraph where it is free to read but antique boating fanatics have to pay to read the entire article and see boat photos.

As the savvy entrepreneur, you suggest readers submit articles and photos for publication in your magazine. This imaginative Internet marketing has the customer doing some of the work, helping you the entrepreneur expand your subscriber base. You can be certain niche extremists will be telling every friend and family member to subscribe and read the article about their boat.

A Simple Internet Marketing Strategy for the Entrepreneur
As an entrepreneur, the information you need to successfully setup a niche internet marketing program is:
1.    Of the overall target market what is the size of the smaller more focused niche?
2.    How much competition is there in this niche?
3.    Do these customers have money to buy products and at what price points?
4.    Can the entrepreneur capture the lions share through internet marketing?

If you are ready to start marketing as an author, entrepreneur, or expert speaker start implementing the secrets of Living An Inspired Life through Internet marketing to a niche audience.

Article Written by Stefanie Hartman
Photo credits: Fotolia Microsoft clipart Partner

2012 ©  Stefanie Hartman Enterprises Inc.  You may republish this article, if you keep the article intact as is and credit the authors name and website: “Stefanie Hartman” and website:  Thank you.

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A Niche Can Make You Rich: A Proven Entrepreneur’s Internet Marketing Strategy

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