Stefanie Hartman In The Press

Archive | April, 2009

Did You Know That When I think of Marketing Strategies, I think of Jerry Maguire?

Posted on 19 Apr 2009 | Author Stefanie | Comments No comments | Tags

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There are 2 famous lines in the Jerry Maguire movie.  One of them is, of course, “Show me the Money!”  But the other one is the one that women always remember because it’s the romantic one – “You had me at hello.” I think BOTH are relative to business – however, the romantic one is the one that I apply toward my marketing strategiesparticularly when it comes to presentations (like teleclasses)!

Did you know that when it comes to your presentation, what you start out with is SO much more important than the last 15 minutes of the “close” at the end? I can’t tell you how many people I’ve come across that have it all backwards – they put all their time and energy into that final 15 minutes.  But the truth is, if you’ve done your job through the first 45 minutes of your talk, you can write a simple, easy sales pitch for the end and you will create massive sales – and way more than you would have otherwise!

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Looking For Ways to do Really Targeted Marketing?

Posted on 17 Apr 2009 | Author Stefanie | Comments 1 comment | Tags

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How Are You Finding Your Target Market?

I was recently on a Private JV Club student call, and we were brainstorming about the idea:  Who is your Best Client or Customer?

This is an exercise that I give to entrepreneurs to be able to profile their best client/customer and use it as a way to amp up their targeted marketing. Normally I would have them do this by looking at their past clients and “profiling” just like on CSI Crime Show, profiling who is their best client, the ones who spend the most amount of money and are the least trouble to deal with (plus more detail on how to duplicate them and market to them).  But you get the idea and you don’t guess – you use your sales reports to actually find out.

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Detox Cleanse For Your Brain?

Posted on 15 Apr 2009 | Author Stefanie | Comments No comments | Tags

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Where do you go to detox?

The other day I went to the vitamin store to get some vitamins, and I was looking at the different cleanses they had and it got me thinking…

In the same way that it’s important to occasionally do a body cleanse, it’s just as necessary to do a detox cleanse for your mind!

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A Marketing Medium – can there be such a thing?

Posted on 14 Apr 2009 | Author Stefanie | Comments 3 comments | Tags

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My inner circle mastermind group met for its first annual live meeting in beautiful sunny San Diego.  All I can say is …wow!

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Do Nice Guys Finish Last… When it comes to Business?

Posted on 12 Apr 2009 | Author Stefanie | Comments 2 comments | Tags

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I talk about the term I coined called the Next Evolution in Business, which essentially means that instead of trying to crush your competition, you actually work WITH them!  It is where the future of business is headed.

You probably feel similarly, but sometimes doubt can come up – for example, is it true that the nice guys finish last? Is it only the selfish people that earn top dollar or can the person with heart and there to serve others also be rewarded financially?

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How Often do you Update Your Internet Marketing Strategy?

Posted on 08 Apr 2009 | Author Stefanie | Comments 4 comments | Tags

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Do you feel like you’re struggling to keep up?

If you’re like most online entrepreneurs & Internet Marketers, you probably upgrade your computers, your telecommunication systems, your office equipment, and your software and database management systems on a fairly regular basis. (I know I’m always one for new gadgets and technology!)

But are you upgrading your internet marketing strategy just as often?

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Brilliant Idea

Posted on 01 Apr 2009 | Author Stefanie | Comments 6 comments | Tags

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I have to type fast…I’ve been brewing for a while on an idea and I can finally begin to reveal it.  I’ve told some people in confidence and they’re saying it is brilliant and THEY WANT IT.  Shouting at me.  Which is cool.   Anyways, I wanted to share it with you first, it won’t be public for a while, and I can only let 75 people in on it…but I HAD to send this to you right away!

Can u believe its April 01st today?  Wow. How fast time goes.

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